An independent, author-led media company for the Spanish-speaking world, built for the age of AI. Protecting authors’ voice, authority and identity
Original ventures, deeply human
AI makes intelligence abundant. Human agency gives it purpose.
I imagine, create and build original businesses, brands and products that don’t yet exist. I spot emerging needs and opportunities others haven’t seen, and bring together the people, technology and investment to make them happen. Always putting people first.
How Audacity works
I bring together talent, capital and distribution to make ventures happen
01. Imagine
Original ventures I conceive, own and build
02. Invent
New ventures I originate and build with companies ready to move first
03. Invest
Early-stage investment in founders and ideas I believe in, alongside partners
Imagine.
Original ventures I conceive, own and build
Oud©
Luxury, created live
A members-only platform connecting luxury craftsmanship, physical experiences and digital ownership
Ana
Affective AI
Affective technology for the first AI-native generation. Helping young people develop agency, resilience and character
Qubit
Conference series
Exploring cities as epicentres of innovation, where technology, science, business and culture shape how we live and thrive
Estribo™
Author-led media
estribo.studio(opens in a new tab)An independent, author-led media company for the Spanish-speaking world, built for the age of AI. Protecting authors’ voice, authority and identity
Oud©
Luxury, created live
oud.house(opens in a new tab)A members-only platform connecting luxury craftsmanship, physical experiences and digital ownership
Ana
Affective AI
ana.earth(opens in a new tab)Affective technology for the first AI-native generation. Helping young people develop agency, resilience and character
Qubit
Conference series
qubit.is(opens in a new tab)Exploring cities as epicentres of innovation, where technology, science, business and culture shape how we live and thrive
Invent.
New ventures I originate and build with companies
Erde
with BMW Group
An unsolicited, digital-first vision that helped shape BMW Group’s virtual retail strategy, bringing together content, community and commerce
Imantia
with Abanca
Wealth management for a new generation. A digital-first ESG investment proposition for millennials and Gen Z, conceived, designed and launched
ABC
Mobile-first, video-led
Reinventing a 120-year-old media brand. Mobile-first, video-led, author-centred. Digital subscriptions up 38% since launch
Al Bayan
with the Government of Dubai
Transforming a leading Arabic-language news brand into a premium business and financial media proposition. New strategy, editorial model and digital ecosystem
Erde
with BMW Group
Explore(opens in a new tab)An unsolicited, digital-first vision that helped shape BMW Group’s virtual retail strategy, bringing together content, community and commerce
Imantia
with Abanca
Explore(opens in a new tab)Wealth management for a new generation. A digital-first ESG investment proposition for millennials and Gen Z, conceived, designed and launched
ABC
Mobile-first, video-led
Explore(opens in a new tab)Reinventing a 120-year-old media brand. Mobile-first, video-led, author-centred. Digital subscriptions up 38% since launch
Al Bayan
with the Government of Dubai
Explore(opens in a new tab)Transforming a leading Arabic-language news brand into a premium business and financial media proposition. New strategy, editorial model and digital ecosystem
Invest.
Early-stage investment in founders and ideas I believe in, alongside partners
Where I focus
- Next Gen Media
- Responsible AI
- Future Cities
- Brain Economy
- Affective AI
Clients
- BMW Group
- News Corp
- IBM
- Santander
- EQT Group
- Panasonic
- Cannes Lions
- Telefónica
- RTVE
- PRISA
- Government of Dubai
- Real Madrid
- Kinnevik
- Informa
- IMI
- The Economist
- Snapchat
- WGSN
- Enel
- UAE Media Council
- Hackett
- University of Cambridge
About me
Alfredo Triviño
Founder of Audacity
London-based entrepreneur and venture creator specialising in zero-to-one innovation and responsible AI. Award-winning journalist, designer and executive. I’ve spent 25 years conceiving, building and launching new media and audience-driven businesses. I establish and lead innovation programmes and product research labs, envisioning and developing new businesses, products and formats.
I worked alongside Rupert Murdoch, Steve Jobs and a pioneering team to create the world’s first iPad-only media. I also originated the concept behind Snapchat Discover.
I founded LYXSTREET, an AI-driven immersive luxury marketplace at the intersection of art, culture and commerce. With my wife, I co-founded WeSee, a non-profit helping young people develop agency, resilience and character in the age of AI.
Awards
- FinalistMedia Innovator of the Year 2026
- WinnerWebby · Anthem · SND · Malofiej
- NominatedEmmy · Goya